Search results for: business
Business Models

Space as a Service: Business Models that Change How We Live and Work

Long-term leases and skyrocketing property prices are making it increasingly difficult for young professionals to remain in metropolitan areas. New models of living and working have since gained popularity among millennials. Companies like WeWork, Pure House, Krash and Common recognize the younger generation’s need for convenience, flexibility and less liability, and have developed successful business […]

Business Models

Turn Your Ideas into Products: SaaS Business Model for Architects

Do you have an idea for a software that could make life easier for architects? Perhaps you already own an architecture-related software startup and are looking to scale up? There are several ways of selling software these days, but an increasingly successful model which is slowly pushing out the software as a product solution is […]

Interviews

How to Build a Software Business with your Architectural Skill Set with Steven Burns

“Archipreneur Insights” is an interview series with experts and entrepreneurs in the field of architecture, building and development, highlighting the creative and unusual operations of their businesses and projects. Considering we’re very deep within the age of technology, we also look at how these community leaders have used alternative methods to achieve their career and […]

Interviews

How to Use Social Media to Market Your Architectural Business with Claudia Lorusso

Welcome back to “Archipreneur Insights”, the interview series with the architectural, design and building community’s movers and shakers. The series highlights people who have an architectural degree but have since followed an entrepreneurial or alternative career path in the field. This week’s interview is with Claudia Lorusso, Architect and Social Media Manager from the beautiful […]

Business

9 Creative Business Development Strategies for Architects and Designers

Whether you’re a large architecture firm or a small, boutique design studio, everyone needs a plan for generating new business. The prospect of working on RFPs (Request For Proposals) and RFQs (Request For Qualifications) to win a place on the shortlist. However, is daunting and something very few people look forward to. Fortunately, it’s not […]

Books

Architect+Entrepreneur: A Field Guide to Building, Branding, and Marketing Your Startup Design Business

Are you thinking about starting your own practice of architecture? Do you even know where to begin, or how? Most business books won’t help you in that special field of starting a design business. Eric Reinholdt once had the same problem. This is why he wrote his own handbook, packed with tips and advice he […]

Marketing

5 Ideas to Successfully Reach your Architectural Clients

There is a story behind every design, and every design process involves an engaging storyline. As perceived and understood, these stories are for a defined set of audiences.  “You have to start with your customer—not with your product, or your service, or what you think is right—and build everything around that.” – Robert Dekker, group […]

Architecture

Urban Placemaking: RENAZCA Initiates Transformation Azca Financial District in Madrid

RENAZCA has selected a design team to lead the transformation of Madrid’s AZCA district, poised to foster the area’s urban, economic and social revitalization. The team was chosen after a two-stage competition as part of a larger initiative to reactivate public space with the support of the private sector.

Interviews

Celebrating a Holistic Project Approach and Diversity in Architecture with Patricia Rhee

This week’s interview is with Patricia Rhee. Patricia is a Partner at Ehrlich Yanai Rhee Chaney (EYRC) Architects, where she has practiced for 20 years. She was recently elevated to AIA’s College of Fellows. In this interview Patricia shares her pathway to architecture. She talks about her ideas and inspiration of running a medium-sized design […]

Interviews

Designing Resilient Spaces and Rethinking Strategies with Elvira Muñoz

This weeks interview is with Elvira Muñoz. Elvira is the Director of Interior Design and Studio Lead for the EMEA region at AECOM. And the Director of the Master in Strategic Design at IE School of Architecture and Design. In this interview Elvira Muñoz shares her thoughts and ideas on the challenges and opportunities in […]

Websites

Architecture Firm Website: Finding the Right Balance Between Aesthetics and Marketing

Your architecture firm website needs the right structure, design and messaging to connect with your prospective clients and guide them to the next step. Strategic and well crafted website design will connect your visitors with your brand and guide them in an effective, authentic and meaningful way.

Marketing

New Course: Attracting Clients with Content Marketing

The “Attracting Clients with Content Marketing” course is teaching architects how to effectively use content marketing in order to attract more potential clients to their websites and generate more leads. As architects we are definitely not the profession which is using outbound marketing tactics. Meaning, you are probably not cold calling any potential clients that […]

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