Architects as Inventors: Building a Product from Concept to Market
As architecture students, Daniel and Lisbeth had an idea for a room that can be used internally and externally. To do this, they designed a one-of-a-kind facade system and have spent the last five years bringing the concept to life as founders of Flissade. In the following interview Daniel describes the intensive process that has brought their product idea from concept to market.
Congratulations on taking Flissade from concept to a pilot project. Who is your client and how did you make your first deal?
Our client for our pilot project is the energy supplier in Munich, Stadtwerke München. SWM is a very large infrastructure company. In addition to the energy supply for the city they are also responsible for the underground lines and other public services.
We have been in contact with the Stadtwerke for three years. We were interested in contacting them because they are one of the top land owners in Munich. They have access to many of the last available plots in the city, which have come from changes to the city’s infrastructure. For example, when a heating plant area is no longer in use and is going to be closed, these areas become available for Stadtwerke’s redevelopment into housing developments, for example.
It’s important to us that our potential clients are looking to make a long-term investment in their potential development sites. Stadtwerke München were an ideal potential client for us because of their long-term investment view as well.
The architect for Stadtwerke München believed in our product and was one of the first people who said, “I want to try it.”
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